Agricultural Tourism: May 2008 Archives
Remember the little fruit stands that used to be the norm along suburban and rural roads? I grew us shopping at our neighbors' farm stands...and even sold homegrown dill and apples in our own miniature version as a rural version of a kids' lemonaide stand. Can you imagine the sparse customers for dill? :-) But we actually had a few regular customers who needed dill for their pickle canning...and it gave me my first taste of agricultural marketing!
California is a big state...an agricultural state and a state with millions of potential "local shoppers". Now we just need to understand WHY that is important. My husband and I were discussing the news I read this morning about a man from Croatia flying to New York to buy clothes because they are such a bargain right now!!!!! What?!? Croatia -- that war ravaged country that is trying to recover -- they are flying to New York City -- one of the most expensive US cities in which to live? What's changing this drastically?
One word. We've lost our local manufacturing // and agriculture.
That's why shopping at local farm stands, local farmers markets and insisting that your grocery store carry locally grown produce rather than imports is important.
Barbara Steinberg recently wrote about how she's trying hard to buy local...and how it's not always easy!
There are great farm, wine, and harvest trails throughout the state.
Barbara includes a wonderful list of FARM TRAILS in California on her blog. I hope that if you live in California, or are coming to visit this summer, you'll support our local California farmers ... and treat yourself to the succulent, fresh, tasty products of our all-American soil! Barbara's list of FARM TRAILS is worth exploring!
California is a big state...an agricultural state and a state with millions of potential "local shoppers". Now we just need to understand WHY that is important. My husband and I were discussing the news I read this morning about a man from Croatia flying to New York to buy clothes because they are such a bargain right now!!!!! What?!? Croatia -- that war ravaged country that is trying to recover -- they are flying to New York City -- one of the most expensive US cities in which to live? What's changing this drastically?
One word. We've lost our local manufacturing // and agriculture.
That's why shopping at local farm stands, local farmers markets and insisting that your grocery store carry locally grown produce rather than imports is important.
Barbara Steinberg recently wrote about how she's trying hard to buy local...and how it's not always easy!
Buy
I really took it to heart when learning about the whole "farm to table" philosophy, which promotes buying produce that's been grown within 100 miles of home. Let me tell you something...it's tough. But I try. And failing that, I tell myself, "It must at least have been grown in California." When that doesn't work...at the very least, it should be grown in the U.S. How hard could that be? Well, sometimes really, really hard. Why? Because labeling is so misleading and even with produce you to read the fine print. Haas California avocados are a great example. You see them everywhere. But many times, those buttery fruits are grown in Chile. CaliforniaInsier.typepad.com
Barbara includes a wonderful list of FARM TRAILS in California on her blog. I hope that if you live in California, or are coming to visit this summer, you'll support our local California farmers ... and treat yourself to the succulent, fresh, tasty products of our all-American soil! Barbara's list of FARM TRAILS is worth exploring!
